💼 GetCimple Business Overview¶

🎯 What is GetCimple?¶

GetCimple is a cybersecurity governance platform that creates a win-win relationship between board directors (who need oversight) and management teams (who handle implementation). We help Australian businesses manage compliance while reducing personal liability risks for directors under Section 180 of the Corporations Act.

✨ Our Mission¶

Empower directors to fulfill their legal cybersecurity governance obligations while giving management teams the tools to effectively "manage up" and demonstrate compliance progress.

🔍 The Problem We Solve¶

For Directors:

Serve on multiple boards with limited time
Face personal liability for governance failures
Need clear oversight without micromanaging
Struggle to demonstrate due diligence

For Management:

Struggle to translate technical activities into governance language
Face constant ad-hoc board requests
Need to show compliance progress clearly
Want to maintain technical autonomy

💡 Our Solution¶

GetCimple bridges the communication gap between boards and management by:

Providing governance dashboards for directors
Translating technical compliance into board-ready reports
Automating routine governance workflows
Respecting IT teams' technical choices

🎯 Target Users¶

Primary Target: Non-Executive Directors (NEDs)¶

Why NEDs? Higher liability concerns + lower price sensitivity
Serve on 3-5 boards (network effect opportunity)
Need consistent governance across all directorships
Professional reputation at stake

Secondary Users¶

Management Teams: Need tools to manage upward
IT Staff: Want autonomy while meeting governance needs
Compliance Teams: Need structured processes

👥 Target Market¶

Company Size: \(2M-\)20M annual turnover
Location: Australian businesses
Characteristics:
Have external board directors
Subject to regulatory compliance
Need cybersecurity governance

⚡ Elevator Pitch¶

For Directors (30 seconds)¶

"GetCimple helps Non-Executive Directors manage cybersecurity governance across multiple boards. We reduce your personal liability under Section 180 by providing clear oversight dashboards and documented due diligence - all without requiring technical expertise. Save time while protecting your professional reputation."

For Management (30 seconds)¶

"GetCimple helps management teams communicate compliance to the board effectively. We translate your technical activities into governance language, reduce ad-hoc board requests, and respect your IT team's autonomy. It's a win-win - directors get oversight, you get tools to manage upward."

💰 Value Proposition¶

For Directors¶

✅ Reduce personal liability - Document due diligence
✅ Save time - Ready-made board reports
✅ Multi-board efficiency - Consistent approach across directorships
✅ No technical expertise required - Clear, simple dashboards

For Management¶

✅ Manage upward effectively - Tools built for board communication
✅ Reduce reporting burden - Automated governance workflows
✅ Maintain autonomy - We don't replace your security tools
✅ Clear expectations - Know what the board needs to see

🚀 Key Features¶

Essential Eight Compliance Tracking - ACSC framework implementation
Director Dashboard - Governance oversight at a glance
Management Dashboard - Implementation tracking and reporting
Policy Engine - Management, acknowledgment, and approvals
Board Reports - Automated, professional documentation

🏆 Why We Win¶

Dual Focus: Only platform designed for BOTH directors and management
Australian Context: Built for local regulations (Section 180, ACSC)
Simplicity: Complex compliance made simple
Network Effect: NEDs introduce us across multiple boards
Win-Win Design: Both stakeholders see clear value

📊 Success Metrics¶

Directors save time on governance oversight
Management reduces ad-hoc board requests
Clear evidence of compliance for all stakeholders
Both user groups actively use the platform

Remember: GetCimple succeeds when both directors AND management see value. Every feature must create a win-win outcome.